Based on our experience, most businesses don’t know who their customers really are.

The MeetPAT “Know Your Audience” Dashboard gives you real actionable insights into your customer base. Speak to your audiences by making the right marketing decisions to reach all of them wherever they are; on-line, off-line, above-the-line, and below-the-line.

Which TV stations and publications should you be advertising with? Where should you be putting your bill-boards? Find out by understanding who your customers really are.

Inside your dashboard, you can filter contacts according to specific criteria, and then filter those results again in order to drill down to the metrics that differentiate the different segments. For example, you can segment the audience into men and women, and then re-filter your female audience according to which province they live in.

Examples from the Meetpat Dashboard

Data in these examples includes additional anonymised information for your dashboard retrieved by our proprietary system from audited, POPIA compliant bureaus to create a data visualisation of your customers.